US MONITOR
A unique combination of brand-building applications and a continuous feed of information delivered and activated by experienced consultants.
The US MONITOR Insights Service provides brand-specific consultancy rooted in key, fact-based consumer insights. From activation workshops to trends embedding projects to scenario planning to future-facing quantitative and qualitative research, MONITOR enables brands to pioneer the future frontier.
US MONITOR Insights consulting is anchored by The Futures Company Gateway - an on-demand, continuously refreshed, Web-enabled portal giving clients access to the full breadth of our consumer insights services including Yankelovich MONITOR, Global Streetscapes and in depth lenses on multicultural consumers, sustainability, finances and spending and wellness.
Lifestyle segmentation
Developing a lifestyle segmentation to target communication for a global pharmaceutical company.
MONITOR Connect service enables you to add questions into one or more of our MONITOR surveys, thereby allowing you to cut and organize the data by the consumer groups and target segments most important and meaningful to your organization.
